The research has involved four major steps in estimating the night vision device market size. Exhaustive secondary research has been done to collect important information about the market and peer markets. The next step has been to validate these findings and assumptions and size them with the help of primary research with industry experts across the value chain. Both top-down and bottom-up approaches have been used to estimate the market size. After this, the market breakdown and data triangulation approaches have been adopted to estimate the market sizes of segments and subsegments.
Secondary Research
Various secondary sources have been referred to in the secondary research process to identify and collect the information required for this study. These sources include annual reports, press releases, investor presentations of companies, white papers, and articles from recognized authors. Secondary research has been done to obtain key information about the market’s value chain, the pool of key market players, market segmentation according to industry trends, regional outlook, and developments from market and technology perspectives.
In the night vision device market report, the global market size has been estimated using top-down and bottom-up approaches and several other dependent submarkets. The major players in the market have been identified using extensive secondary research, and their presence in the market has been determined using secondary and primary research. All the percentage splits and breakdowns have been determined using secondary sources and verified through primary sources.
Primary Research
Extensive primary research has been conducted after understanding the night vision device market scenario through secondary research. Several primary interviews have been conducted with key opinion leaders from demand- and supply-side vendors across four major regions—North America, Europe, Asia Pacific, and RoW. Approximately 40% of the primary interviews have been conducted with the demand-side vendors and 60% with the supply-side vendors. Primary data has been collected mainly through telephonic interviews, which consist of 80% of the total primary interviews; questionnaires and emails have also been used to collect the data.
After successful interaction with industry experts, brief sessions have also been conducted with highly experienced independent consultants to reinforce the findings of our primary research. This, along with the in-house subject-matter experts’ opinions, has led us to the findings as described in the report. The breakdown of primary respondents is as follows:
Note: Others include sales, marketing, and product managers.
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Market Size Estimation
In the complete market engineering process, top-down and bottom-up approaches and several data triangulation methods have been used to estimate and forecast the overall market segments and subsegments listed in this report. The key players in the market have been identified through secondary research, and their market shares in the respective regions have been determined through primary and secondary research. This entire procedure includes the study of annual and financial reports of the top market players and extensive interviews for key insights (quantitative and qualitative) with industry experts (CEOs, VPs, directors, and marketing executives).
All percentage shares, splits, and breakdowns have been determined using secondary sources and verified through primary sources. All the parameters affecting the markets covered in this research study have been accounted for, viewed in detail, verified through primary research, and analyzed to obtain the final quantitative and qualitative data. This data has been consolidated and supplemented with detailed inputs and analysis from MarketsandMarkets and presented in this report.
Bottom-Up Approach
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Companies offering night vision devices have been identified, and their product mapping with respect to different parameters, such as technology, device type, mounting type, and application, has been carried out.
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The market size has been estimated based on the demand for different types of night vision devices from different industries. The anticipated change in demand for night vision devices offered by these companies and company revenues have been analyzed and estimated.
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Primary research has been conducted with a few major players operating in the night vision device market to validate the global market size.
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The size of the night vision device market has then been validated through secondary sources, which include the International Trade Centre (ITC), the World Trade Organization, and the World Economic Forum.
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The CAGR at which the night vision device market is estimated to grow has been calculated considering the historical and future market trends and understanding the adoption rate of night vision devices from different industries.
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The estimates at every level have been verified and cross-checked through discussions with key opinion leaders, such as corporate executives (CXOs), directors, sales heads, and domain experts in MarketsandMarkets.
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Various paid and unpaid information sources, such as company websites, annual reports, press releases, research journals, magazines, white papers, and databases, have also been studied.
Top-Down Approach
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Focusing initially on the R&D investments and expenditures made in the night vision devices ecosystem, and further splitting the market based on technology, device type, mounting type, application, and region and listing the key developments
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Identifying leading players in the night vision device market through secondary research and verifying them through brief discussions with industry experts
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Analyzing revenue, product mix, geographic presence, and key industries for which all identified players serve products to estimate and arrive at percentage splits for all key segments
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Discussing splits with industry experts to validate the information and identify key growth pockets across all key segments
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Breaking down the total market based on verified splits and key growth pockets across all segments
Night Vision Device Market : Top-Down and Bottom-Up Approach
Data Triangulation
After arriving at the overall market size from the estimation process explained above, the overall market has been split into several segments and subsegments. The data triangulation procedure has been employed wherever applicable to complete the overall market engineering process and arrive at the exact statistics for all segments and subsegments. The data has been triangulated by studying various factors and trends from both the demand and supply sides. Additionally, the market size has been validated using top-down and bottom-up approaches.
Market Definition
A night vision device is an electro-optic instrument designed to enhance a person's ability to see in low-light or night-time conditions, where natural light is insufficient for human vision. These devices capture and amplify available light or other forms of electromagnetic radiation, such as infrared or thermal radiation, to make objects and scenes visible in the dark. They utilize various technologies, including image intensification, thermal imaging, and digital and infrared illumination, to capture and amplify existing ambient light or thermal radiation, making objects visible in the dark. Examples of night vision devices include night vision goggles, monoculars, binoculars, scopes, and cameras. They are used in various fields, such as night driving or flying, night security & surveillance, law enforcement, military, navigation, entertainment, hidden-object detection, wildlife observation, and search & rescue.
Key Stakeholders
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Night vision device manufacturers
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Night vision device suppliers
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Night vision device integrators
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Night vision device distributors
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Technology investors
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Governments and financial institutions
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Research organizations
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Analysts and strategic business planners
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Venture capitalists, private equity firms, and startups
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Aerospace & defense institutes and universities
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Component suppliers and distributors
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Logistics and shipment companies
Report Objectives
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To define, describe, and forecast the night vision device market based on technology, device type, mounting type, application, and region, in terms of value
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To forecast the night vision device market based on technology, device type, and application, in terms of volume
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To forecast the size of the market segments for four major regions—North America, Europe, Asia Pacific, and the Rest of the World (RoW)
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To provide detailed information regarding the major drivers, restraints, opportunities, and challenges influencing market growth
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To strategically analyze micromarkets with respect to individual growth trends, prospects, and contributions to the total market
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To study the complete value chain and allied industry segments, and perform a market value chain analysis
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To strategically profile the key players and comprehensively analyze their market shares and core competencies
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To provide ecosystem analysis, case study analysis, patent analysis, technology analysis, pricing analysis, Porter’s five forces analysis, key stakeholders and buying criteria, key conferences and events, regulatory landscape, and US tariff impact analysis
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To analyze the opportunities for stakeholders and describe the competitive landscape of the market
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To analyze competitive developments, such as collaborations, agreements, contracts, partnerships, mergers and acquisitions, and product launches in the market
Available Customizations
With the given market data, MarketsandMarkets offers customizations according to the specific requirements of companies. The following customization options are available for the report:
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Detailed analysis and profiling of additional market players based on various blocks of the supply chain
Growth opportunities and latent adjacency in Night Vision Device Market